Tuesday, April 18, 2006

Is AdSense Polluting the Internet?

Got another email today on how I could make a five figure monthly income from AdSense by creating hundreds of thousand-page websites. The sender would provide me with just about everything needed to do this, except domain registration, for a reasonable price.

Actually today's offer even bypassed the cost of registering many domains by using blogs and the free blogger.com.

The sole purpose of these sites is to attract AdSense income---not to offer useful knowledge.

Now it doesn't take much thought to realize that most of the material supplied to this multitude of blogs and websites is going to have as much meaningful content as the telephone conversations of most teenagers. My rough guestimate is that 99% of it will be garbage.

No big problem if only a few jump on this bandwagon. But there'll be a lot because there are many providers, appealing to countless hordes who see this as an easy route to AdSense dollars.

Which means that these garbage sites and blogs will proliferate, and pollute valuable internet space.

When you Google for a phrase, an increasing number of the sites you'll be presented with will contain useless garbage.

These useless sites will reproduce like cockroaches, while those with solid content take time to create.

So, as the number of the garbage sites increase, the proportion of meaningful sites will decrease.

And, if nothing changes, the bad will ultimately squeeze out the good.

AdSense is not the real internet polluter, anymore than Ford is the polluter of our atmosphere.

But it is the motivator, and must (like Ford) bear much of the blame.

And only Google can remove the motivation to create such sites just to suck in AdSense income.

Let's hope it does so, soon!

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