Wednesday, April 05, 2006

Starting the New TIP

My original announcement of the New TIP, (http://www.New-TIP.com), appeared a few months ago, in issue #89 of TIP, (http://www.eTIP.ca), and said this:

"I'm excited about building the New TIP into a superior source of marketing know-how, creative techniques, and exciting ideas for its members.

"I intend to make it much, much better than the present TIP while building on its foundation.

"Of course, many of you already feel that the present TIP is worth at least much as a Starbuck's latte ($4.50) for each issue! So you're happy to pay that for the New TIP, and also profit from its added benefits.

"The marketing-oriented ebook accompanying each issue, plus ongoing access to all of the past ebooks are worth the New TIP's $4.50 per issue membership fee,on their own.

"But it's not for everybody, and it's not intended to be. It is for the select few who realize that limiting its access to those who truly appreciate its value enhances its worth.

"Limited membership also allows me to have more personal contact with members, and to tailor the New TIP's articles, ebooks, special reports, and other material to their needs."

Now I had to find out if it was feasible. Would enough people pay for it to make it worthwhile? You'll find out how I tested it in my next posting.

Don